Applied Business Project

Unit code: BMO7006 | Study level: Postgraduate
(Generally, 1 credit = 10 hours of classes and independent study.)
City Campus
VU Brisbane
VU Sydney
BEO6000 - Data Analysis for Business; and
3 other VUBS 12cp Master units
(Or equivalent to be determined by unit coordinator)


This unit involves working on an applied business project. Students will apply their skills to a contemporary workplace situation, and deliver recommendations in a business setting. Participants in this unit will be expected to apply a managerial perspective.. The unit provides the opportunity to integrate and apply knowledge from previous units in the course. The integration of work-based learning and academic learning/research, commonly referred to as Work Integrated Learning (WIL) will allow students to analyse and solve authentic business problems or address real issues faced in organisations. Students will receive feedback on their professional practice.

Learning Outcomes

On successful completion of this unit, students will be able to:

  1. Determine a business or management problem of suitable scale and scope using knowledge and understanding of management;
  2. Formulate a plan for and execute independent research, including evaluating and integrating information, business/management literature;
  3. Critically review alternative approaches to solving the problem from an ethical and sustainable standpoint;
  4. Articulate and defend innovative solutions and recommendations that address the business problem;
  5. Exemplify interpersonal skills to collaborate and communicate effectively, orally and in writing; and
  6. Exhibit collaboration with professional practice that informs research.


For Melbourne campuses

Assessment type: Assignment
Grade: 20%
Collaborate on a project brief proposal which identifies and describes a suitable scope applied business project and includes brief literature review
Assessment type: Presentation
Grade: 30%
Group presentation of interim findings, including literature which has been reviewed
Assessment type: Project
Grade: 50%
Written report or article submitted which analyses and assesses the business problem and delivers clear business-like recommendations

Required reading

Selected readings will be made available via the unit VU Collaborate site.

As part of a course

This unit is studied as part of the following course(s):

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