|1.||Articulate a critical and integrated knowledge of the applicability and limitations between major quantitative and qualitative methods in data collection, and between primary and secondary data;|
|2.||Design data collection process that assures research data integrity and relevant information to support evidence-based decision making and recommendation for solving given business problems;|
|3.||Exhibit an advanced capability in visualising, synthesising and transforming data to critically harness insightful information that benefits the formulation of business strategy;|
|4.||Appraise and critique alternative data analysis techniques to identify methods appropriate for the purpose and condition of an analysis; and,|
|5.||Articulate a critical understanding on how data analysis may offer insightful information to aid business decision making and problem solving through the use of quantitative techniques and visualisation tools.|
|Assignment||Individual assignment - Data analysis assignment||20%|
|Report||Group assignment - Business research data analysis report||30%|
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