Strategic Planning and Management for Sport Business

    Unit code: SSI6004 | Study level: Postgraduate
    Credit points
    12
    (Generally, 1 credit = 10 hours of classes and independent study.)
    Location
    Online Real Time
    Prerequisites
    N/A
    Overview
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    Overview

    This unit in Strategic Planning and Management in Sport Business will introduce various strategic management concepts and analytical tools to organisational challenges and issues in sport businesses. Students will be introduced to the Strategy in Action methodology, which is a contemporary approach to developing and implementing strategy in an increasingly dynamic and disruptive business environment. The unit works towards identifying the strategic direction(s) that the organization can take. Through various ‘real life’ assessment tasks students will be challenged to identify Strategy in Action ways forward for the sport organisation.

    Learning Outcomes

    On successful completion of this unit, students will be able to:

    1. Use the Strategy in Action framework to argue and justify how to make short-term and long-term strategic decisions considering the competitive environment that the organisation operates in
    2. Consider various courses of strategic action for (different cases of) organisations and argue in favour or against the merit of such actions
    3. Identify a range of strategic analysis and planning tools and successfully apply and use them in the right context
    4. Analyse and research strategic challenges of sport businesses in a wide variety of organizational settings and be able to critically reflect on strategic direction and required change

    Assessment

    For Melbourne campuses

    Assessment type: ICT (Wiki, Web sites)
    |
    Grade: 20%
    Discussion boards
    Assessment type: Case Study
    |
    Grade: 40%
    Case Analysis
    Assessment type: Report
    |
    Grade: 20%
    Strategic planning report
    Assessment type: Presentation
    |
    Grade: 20%
    Based on strategic planning report

    Required reading

    Disrupted: strategy for exponential change.
    Quick, L., & Platt, D. (2015)| Resilient Futures Media. Victoria, Australia

    As part of a course

    This unit is studied as part of the following course(s):

    Graduate Certificate in Sport Integrity
    STSI | Graduate certificate | Duration: 0.5 years

    Refer to the course page for information on how to apply for the course. VU takes care to ensure the accuracy of this unit information, but reserves the right to change or withdraw courses offered at any time. Please check that unit information is current with the Student Contact Centre.

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