As the use of big data become increasingly important to businesses, it is essential to analyse the data and provide meaningful view and knowledge to support judgment and action plans. This unit provides students with advanced analytical methodologies and data mining models for ICT business analytics, as well as contemporary techniques to visualise the data for decision support. The content includes data preparation, association rule analysis, classification, clustering, regression, anomaly detection, building analytic models using SQL and data visualisation.
On successful completion of this unit, students will be able to:
A list of recommended textbooks will be made available on VU Collaborate.
This unit is studied as part of the following course(s):