This capstone unit has three aims: to provide students with a hands-on approach to the theory, processes and procedures in designing, planning, staging and evaluating sport events; to introduce students to a range of events and increase their knowledge and competency base in the field of event management; and to introduce students to the principles and practices of project management and effective teamwork. This is a capstone final year unit that integrates all sport management principles and professional practices that have been covered in the sport management course. It provides a challenging and engaging event management experience that will transition students to postgraduate life.
Unit details
Location:
Study level:
Undergraduate
Credit points:
12
Unit code:
SSM3205
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Learning Outcomes
| 1. | Analyse the resources available in the sport event management field as they relate to the variety of events and the role of diverse service providers; | ||
| 2. | Integrate the conceptual understanding and professional practices of sport management through planning, staging and evaluating a live event; | ||
| 3. | Apply effective communication, teamwork and relationship building with the main event stakeholders; | ||
| 4. | Demonstrate leadership skills, effective teamwork, initiative and problem solving in the sport event management process; and | ||
| 5. | Critically reflect on, evaluate and improve upon individual and team performance during an event management process and write a final event evaluation report. |
Assessment
| Assessment type | Description | Grade |
|---|---|---|
| Examination | Event management exam (short answer 10-12 questions) (1000 words) | 20% |
| Project | Communication, teamwork and event performance (WIL) (1000 words per student - team charter / team plans 15%; Position description assessment 20%) | 35% |
| Report | Major event report / evaluation (1000 words) | 25% |
| Project | Final sport and recreation event assessment by lecturer WIL | 20% |
Required reading
Festival and special event management, 5th edn,
Allen, J, O Toole, W, Harris, R & McDonnell, I. 2011,
Wiley, Milton, Queensland,
Where to next?
As part of a course
This unit is studied as part of the following courses. Refer to the course page for information on how to apply for the course.
You can choose to study this unit as part of the following courses. Refer to the course page for information on how to structure your course to include this unit.
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