This capstone unit has three aims: to provide students with a hands-on approach to the theory, processes and procedures in designing, planning, staging and evaluating sport events; to introduce students to a range of events and increase their knowledge and competency base in the field of event management; and to introduce students to the principles and practices of project management and effective teamwork. This is a capstone final year unit that integrates all sport management principles and professional practices that have been covered in the sport management course. It provides a challenging and engaging event management experience that will transition students to postgraduate life.
Unit details
Location:
Study level:
Undergraduate
Credit points:
12
Unit code:
SSM3205
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Learning Outcomes
| 1. | Analyse the resources available in the sport event management field as they relate to the variety of events and the role of diverse service providers; | ||
| 2. | Integrate the conceptual understanding and professional practices of sport management through planning, staging and evaluating a live event; | ||
| 3. | Apply effective communication, teamwork and relationship building with the main event stakeholders; | ||
| 4. | Demonstrate leadership skills, effective teamwork, initiative and problem solving in the sport event management process; and | ||
| 5. | Critically reflect on, evaluate and improve upon individual and team performance during an event management process and write a final event evaluation report. |
Assessment
| Assessment type | Description | Grade |
|---|---|---|
| Examination | Event management exam (short answer 10-12 questions) (1000 words) | 20% |
| Project | Communication, teamwork and event performance (WIL) (1000 words per student - team charter / team plans 15%; Position description assessment 20%) | 35% |
| Report | Major event report / evaluation (1000 words) | 25% |
| Project | Final sport and recreation event assessment by lecturer WIL | 20% |
Required reading
Festival and special event management, 5th edn,
Allen, J, O Toole, W, Harris, R & McDonnell, I. 2011,
Wiley, Milton, Queensland,
Where to next?
As part of a course
This unit is studied as part of the following courses. Refer to the course page for information on how to apply for the course.
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