This capstone unit is designed to provide students with theoretical knowledge with the administrative functions that support the management, planning and evaluation of sporting and community venues and facilities. The unit draws on the content in sport management, sport marketing and human resources management in sport as a basis to address the issues and problems in sport facility management. The unit aims to provide students with an understanding of key facility management concepts and theories and a capacity to apply these concepts in the sport and recreation facility industry. The skills and knowledge students obtained through this unit contributes to the sport career development of students.

Unit details

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Unit code:


SSM2204 - Sport Sponsorships and Partnerships

Learning Outcomes

On successful completion of this unit, students will be able to:
  1. Integrate conceptual understandings of strategic planning, operational management, staff development, service delivery, performance evaluation with advanced specialist knowledge and managerial know-how within sport facility management;  
  2. Adapt and apply theoretical and technical knowledge and skills in diverse contexts that underpin the effective management of sport facilities;  
  3. Critically review and apply information with initiative and judgement in order to both anticipate and creatively solve problems related to the management of sport facilities; and  
  4. Exhibit professional judgment, ethical standards, and social sensitivity by adapting knowledge and managerial skills to make decisions that provide inclusive, sustainable and culturally relevant sport facility services.  


Assessment type Description Grade
Assignment Case Study Analyses (2 x 20% each) 40%
Report Sport Facility Management Research Paper (includes a 5% short write-up due at the end of Week 1, articulating the students topic choice) 45%
Presentation Final Presentation 15%

Required reading

Sport Facility Management: Organizing Events and Mitigating Risks, 3rd Edn
Ammon, R. E., Southall, R. M., & Nagel, M. S. (2016),
Morgantown, West Virginia, USA: Fitness Information Technology

Managing Sport Facilities and Major Events, 2nd Edn
Schwarz, E.C., Westerbeek, H., Liu, D., Emery, P. & Turner, P. (2017)
Abingdon, United Kingdom: Routledge

NOTE: Both books will also be used in SSM3205 Sport Event Management

Where to next?

As part of a course

This unit is studied as part of the following courses. Refer to the course page for information on how to apply for the course.

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