|1.||Critically evaluate the models, theories and design concepts which guide health promotion using different delivery platforms locally, nationally and globally;|
|2.||Critique the legal requirements, health literacy considerations and foundational expectations for social marketing in health promotion with diverse populations;|
|3.||Investigate social marketing strategies utilised to present effective health promotions using social media;|
|4.||Analyse models of health behaviour and behaviour change and their use in social media and marketing health promotion programs to influence behaviour change; and|
|5.||Formulate innovative and effective health promotion programs using social media and the project management cycle for design and delivery.|
|Creative Works||Critical review of a contemporary social marketing health promotion intervention (500 words)||10%|
|Project||Social marketing health promotion project development (2,500 words)||50%|
|ICT (Wiki, Web sites)||Design of social media health promotion program (2000 words equivalent in ICT media production)||40%|
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