International Business Context

Unit code: BEO2002 | Study level: Undergraduate
12
(One credit point is usually equivalent to one hour of study per week)
City Campus
City Flinders
Footscray Park
Online Real Time
N/A
Overview
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Overview

A broad understanding of the international business environment is essential to business decision-making. This unit introduces students to the multi-faceted nature of international business and builds the foundation for more specialised studies by providing a multi-disciplinary examination of issues faced by firms in international markets. An exploration of the international business environment includes global trade and investment, the regulatory environment, organisational structure, management practices and corporate strategy. Students work collaboratively in critically analysing international business case studies and the challenges of globalisation in selected contexts.

Learning Outcomes

On successful completion of this unit, students will be able to:

  1. Develop a working knowledge of key concepts and theories of international business;
  2. Investigate the international trade and investment environment;
  3. Analyse collaboratively national business environments and implications for international business operations;
  4. Analyse the economic, political, cultural and regulatory environments that influence international business;
  5. Apply multidisciplinary knowledge and frameworks to international business operations and market entry strategies; and
  6. Appraise international business management practices and multinational organisational structure.

Assessment

For Melbourne campuses

Assessment type: Test
|
Grade: 20%
Online Quiz
Assessment type: Report
|
Grade: 30%
Research - Written Report
Assessment type: Test
|
Grade: 50%
In-class Test

Other locations

For students studying at Central University of Finance and Economics, Henan University, Liaoning University, Sunway College Kuala Lumpur
Assessment type: Test
|
Grade: 20%
Quiz
Assessment type: Report
|
Grade: 30%
Research - Written Report
Assessment type: Examination
|
Grade: 50%
Final Examination

Required reading

International Business: The Challenges of Globalisation
Wild, J.J., & Wild, K.L. (2016). | Essex, UK: Pearson Education Limited.

As part of a course

This unit is not a compulsorily taken as part of any specific course. Depending on the course you study, this unit may be taken as an elective.

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