Section: Overview
Overview
Key publications
Research funding
Supervising & teaching
Career

Key details

Areas of expertise

  • Business research
  • Quantitative data analysis

Available to supervise research students

Not available for media queries

About Michelle Fong

Michelle is a senior lecturer with the Victoria University Business School. 

She has taught and coordinated postgraduate and undergraduate units in business research, economics, statistics and quantitative analysis at Victoria University in Australia and overseas campuses. Michelle has successfully supervised doctoral research theses and numerous capstone business projects in master degree programs to completion. 

Michelle has published widely in journals, books and conference proceedings, and has been an assessor of manuscripts for journals, book chapters and conference proceedings.

Her current research interests are:

  • Business financial performance
  • Corporate governance
  • E-commerce
  • Student learning

 

Michelle has had 15 years of corporate and industrial experience including marketing management, regulatory economics, finance, commodity trading and business consulting.

Qualifications

  • PhD (Victoria University)
  • MBA (University of Melbourne)
  • BBA (National University of Singapore)
  • Grad Dip Marketing Management (Singapore Institute of Management)
  • Grad Cert Tertiary Education (Victoria University)

Key publications

Year Citation
2018 . (180101). The Digitization of Business in China Springer International Publishing.

doi: 10.1007/978-3-319-79048-0

2013 Nawi, N. C., Tatnall, A., & Fong, M. (131231). Online customer satisfaction at point-of-purchase and post-purchase phases (pp. 216-228).

doi: 10.4018/978-1-4666-4864-7.ch014

Year Citation
2016 Phonthanukitithaworn, C., Sellitto, C., & Fong, M. WL. (161101). A Comparative Study of Current and Potential Users of Mobile Payment Services. SAGE Open, 6(4),

doi: 10.1177/2158244016675397

2016 Phonthanukitithaworn, C., Sellitto, C., & Fong, M. WL. (160404). An investigation of mobile payment (m-payment) services in Thailand. Asia-Pacific Journal of Business Administration, 8(1), (37-54).

doi: 10.1108/APJBA-10-2014-0119

2015 Phonthanukitithaworn, C., Sellitto, C., & Fong, M. (150101). User intentions to adopt mobile payment services: A study of early adopters in Thailand. Journal of Internet Banking and Commerce, 20(1),
2012 Qu, W., Fong, M., & Oliver, J. (120101). DOES IFRS CONVERGENCE IMPROVE QUALITY OF ACCOUNTING INFORMATION? - EVIDENCE FROM THE CHINESE STOCK MARKET. Corporate Ownership and Control, 9(4),

doi: 10.22495/cocv9i4c1art5

2011 Liu, H., & Fong, M. (110101). Training in Chinese SMES. Global Business and Economics Anthology, 1(March), (158-164).
2011 Liu, H., & Fong, M. (110101). Compensation of Directors in Chinese Listed Companies. Global Business and Economics Anthology, 1(March), (115-120).
2011 Fong, M. (110101). Chinese SMES and Information Technology Adoption. Issues in Informing Science and Information Technology, 8 (313-322).
2010 Liu, H., & Fong, M. (100101). The Corporate Social Responsibility Orientation of Chinese Small & Medium Enterprises. Journal of Business Systems, Governance and Ethics, 5(3), (33-50).

Research funding for the past 5 years

Funding details for this researcher are currently unavailable.

Supervision of research students at VU

Available to supervise research students

Not available for media queries

Currently supervised research students at VU

No. of students Study level Role
1 PhD Principal supervisor

Currently supervised research students at VU

Students & level Role
PhD (1) Principal supervisor

Completed supervision of research students at VU

No. of students Study level Role
3 PhD Principal supervisor
3 PhD Associate supervisor

Completed supervision of research students at VU

Students & level Role
PhD (3) Principal supervisor
PhD (3) Associate supervisor

Careers

Details of this Researcher's career are currently unavailable.