Section: Overview
Overview
Key publications
Research funding
Supervising & teaching
Career

Key details

Areas of expertise

  • Commercial nationalism
  • National identity
  • Destination marketing
  • Cultural tourism
  • Popular culture

Not available to supervise research students

Available for media queries

About Leanne White

Dr Leanne White is a Senior Lecturer in Marketing and Course Chair of Postgraduate Marketing in the Victoria University Business School. She holds a Research Fellowship with the Institute of Sustainable Industries and Liveable Cities.

She is the author of more than 60 book chapters and refereed journal articles. Leanne is the editor of Commercial Nationalism and Tourism: Selling the National Story (2017), and co-editor of The Palgrave Handbook of Dark Tourism Studies (2018), Advertising and Public Memory: Social, Cultural and Historical Perspectives on Ghost Signs (2017), Wine and Identity: Branding, Heritage, Terroir (2014), Dark Tourism and Place Identity: Managing and Interpreting Dark Places (2013), and Tourism and National Identities: An International Perspective (2011).

Leanne is a keynote speaker, reviewer of journal articles and doctoral thesis examiner. She is available for media enquiries and provides expert commentary. She currently supervises 10 doctoral students and has had five successful doctoral completions.

Leanne holds a Bachelor of Arts (with Distinction) and a Master of Arts (by Research) from VU. She also has a Graduate Diploma in Education and a Bachelor of Education from La Trobe University and a PhD at Monash University. Leanne's doctoral thesis is titled 'Official and Commercial Nationalism: Images of Australia at the Sydney 2000 Olympic Games'.

Leanne is a proud ambassador of VU. She and her father have had a long-standing connection to Victoria University and its former institutions. Ron White taught at Footscray Technical School in the 1940s while Leanne was Footscray Institute of Technology's inaugural student of the year. Together they played a key role in VU's centenary celebrations. 

Qualifications

  • BA (Australian Cultural Studies with Distinction), Victoria University, 1985
  • DipEd, La Trobe University, 1986
  • BEd, La Trobe University, 1989
  • MA (Research), Victoria University, 1995
  • PhD, Monash University, 2008

Key publications

Year Citation
2018 White, L. (181115). Marketing Australia's cultural heritage: The Sydney Olympic games closing ceremony (pp. 59-69).
2018 White, L., & Frew, E. (180822). Australia Celebrates: An Exploration of Australia Day Festivals and National Identity In Mair, J. (Ed.) (First) (pp. 323-331). Oxon, UK: Routledge.
2018 White, L. (180727). Combining qualitative and quantitative research: Semiotics, structuralism, and content analysis (pp. 373-383).
2018 White, L. (180101). The Business of Dark Tourism In Stone, P. ;. (Ed.) (First) (pp. 639-643). London: Palgrave Macmillan.

doi: 10.1057/978-1-137-47566-4

2017 White, L. (170101). The Motor Museum of Popular Culture: Exhibiting the Patriotic Heritage of Australia s Own Car In Conlin, M. ;. (Ed.) (1) (pp. 148-166). Abingdon, Oxon: Routledge.
2016 White, L. (161223). Commercial nationalism research directions: Negotiating new national narratives (pp. 281-288).
2016 White, L. (161223). Commercial nationalism: Mapping the landscape (pp. 3-22).
2016 Pascoe, R., & Papalia, G. (160805). Ghost signs and the teaching of immigrant history (pp. 205-220).

doi: 10.4324/9781315677750

Year Citation
2019 Khatter, A., McGrath, M., Pyke, J., White, L., & Lockstone-Binney, L. (190610). Analysis of hotels environmentally sustainable policies and practices: Sustainability and corporate social responsibility in hospitality and tourism. International Journal of Contemporary Hospitality Management, 31(6), (2394-2410).

doi: 10.1108/IJCHM-08-2018-0670

2018 White, L. (180901). Qantas still calls Australia home: The spirit of Australia and the flying kangaroo. Tourist Studies, 18(3), (261-274).

doi: 10.1177/1468797618785617

Research funding for the past 5 years

Funding details for this researcher are currently unavailable.

Supervision of research students at VU

Not available to supervise research students

Available for media queries

Currently supervised research students at VU

No. of students Study level Role
7 PhD Associate supervisor
7 PhD Principal supervisor

Currently supervised research students at VU

Students & level Role
PhD (7) Associate supervisor
PhD (7) Principal supervisor

Completed supervision of research students at VU

No. of students Study level Role
4 PhD Associate supervisor

Completed supervision of research students at VU

Students & level Role
PhD (4) Associate supervisor

Key academic roles

Dates Role Department / Organisation
Jul 2011 - Nov 2019
Senior Lecturer in Marketing
Victoria University
Jan 2019 - Nov 2019
Course Chair, Postgraduate Marketing
VU Business School
Jan 2018 - Nov 2019
Research Fellow
VU Research
Dates Role & Department/Organisation
Jul 2011 -
Nov 2019
Senior Lecturer in Marketing
Victoria University
Jan 2019 -
Nov 2019
Course Chair, Postgraduate Marketing
VU Business School
Jan 2018 -
Nov 2019
Research Fellow
VU Research