Unit details
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Learning Outcomes
1. | Analyse the use of media platforms in association with cross media narratives; | ||
2. | Conceptualise effective cross media project plan to engage with a target audience; | ||
3. | Present and appraise project pitches that exhibits industry cross media practice; and | ||
4. | Utilise a range of media platforms in the planning and creation of cross media projects. |
Assessment
Assessment type | Description | Grade |
---|---|---|
Research Paper | Case study analysis of cross media practice | 20% |
Assignment | Project proposal | 30% |
Creative Works | Cross Media Project Teaser | 30% |
Presentation | Pitch presentation | 20% |
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