1.5 years full time or longer for part time
Delivery mode: 
Face to Face
Start date:
22 February 2021
Application due dates:
Direct applications are due on 14 February 2021 for our next intake which starts on 22 February 2021.


Gain the professional and personal skills to succeed in the global sport business industry with a Master of Sport Business and Integrity at Victoria University.

This course prepares you for the pressures and complexity of contemporary sport management. You will gain high-level skills and knowledge to implement and deliver sport programs that:

  • are financially and operationally sustainable
  • deliver public value
  • have socially responsible outcomes
  • uphold values of trust, fair play, transparency and integrity.

With integrity an increasing concern in global sport business, this course will prepare you for expanding career opportunities in the industry.

You will develop business skills – policy, strategy, management – with a clear understanding of the unique challenges of the sport industry. In addition, practical and industry experience (notably through our partnership with the Real Madrid Graduate School Universidad Europea) will ensure you are a highly competent and confident graduate.

Victoria University is one of Australia's most recognisable sport universities. We have an outstanding reputation in sport, exercise science, health and fitness.

We have strong, unique partnerships with more than 350 local, national and global sport organisations. Some of our partners are:

  • Western Bulldogs Football Club
  • Australian Institute of Sport
  • Netball Australia
  • Victorian Racing Club
  • Australian Sports Commission
  • Real Madrid Football Club Foundation.

VU’s facilities are the most comprehensive range of sport and exercise science facilities in the southern hemisphere. Our world-class sport and learning precinct at our Footscray Park Campus includes the Institute for Health & Sport (IHES).

We have the largest number of students enrolled in sport courses, and more sport industry partners than any other university. We also have the most graduates working in the sport industry.

You will have the opportunity to travel to Spain and get behind-the-scenes access to the Real Madrid Football Club. We have a unique partnership with the Real Madrid Graduate School Universidad Europea that will give you access to the club as part of a two-week residential program.

At VU, you will also benefit from guest lectures by Real Madrid Graduate School Universidad Europea lecturers, as well as from global sport industry professionals.

Our Master of Sport Business and Integrity is a leading-edge course, developed using ‘integrity’ to inform all aspects of the course. This is the only course in Australia that examines sport business with an integrity focus, and one of only a few globally.

This course is taught by our leading academic staff with extensive industry experience, supported in many units with input from and delivery by leading sport industry professionals. Our highly qualified staff include sport lawyers, sport ethicists, sport economists, sport policy analysts, sport management educators, sport marketers, sport project managers, and sport community partnership directors.

Learning within the Master of Sport Business and Integrity is dynamic and accessible. The curriculum is designed to ensure you get the most out of your studies, and uses multiple delivery modes, including:

  • group-centred
  • case analysis
  • work-integrated
  • face-to-face
  • intensive
  • hybrid
  • online.

You will have the opportunity to undertake professional-level research that can lead to doctoral studies. If you wish to start working sooner, you may also be able to exit early with a Graduate Certificate or Graduate Diploma.

As a postgraduate student you might want to take up one of many opportunities to further develop your academic language and study skills. VU’s Learning Hubs are welcoming spaces where you can improve your study and employability skills.

We offer maths, writing, careers and English-language advice, and show you effective ways to study and manage your time.

Our programs include:

  • workshops
  • drop-in sessions
  • peer mentoring
  • maths and writing resources
  • resume and career guidance.

We also have accessibility support services and counselling services available for all students.

Careers in sport business

Our Master of Sport Business and Integrity will ensure you have the broad skillset necessary for a successful career in the global sport industry. There are tremendous business and personal growth opportunities around the world as leaders, administrators, managers and officials.

You will be equipped to add to the public value of the sport industry through working in sport integrity, community partnerships, media and communications, facilities and events, and many other opportunities domestically and globally.

In complex organisations undergoing constant change, you will be prepared for a range of sport business management and leadership roles in:

  • international agencies
  • national, state and local government
  • the private sector
  • the non-profit sector.

Example job titles or positions include:

  • chief executive officer (professional sporting clubs)
  • general manager (state and national governing bodies)
  • community development manager
  • player welfare manager
  • resource planning director
  • team manager
  • public relations and corporate affairs manager
  • sport venue manager
  • sport project manager
  • sport event manager
  • media manager.


These are the average annual salaries (via Job Outlook) in Australia for general managers and sports centre managers.


Course structure

To attain the Master of Sport Business and Integrity, students will be required to complete 144 credit points consisting of:

  • 120 credit points core units
  • 24 credit points from the options below


  • 12 credit points sport business project unit; and,
  • 12 credit points elective unit. Students to select from any postgraduate units across the university. Please check any prerequisite requirements prior to enrolling.


  • 24 credit points thesis unit.

Core Units


12 credit points Elective units. Students to select units from any Postgraduate unit across the University (subject to availability).


Suggested Elective

On successful completion of this course, students will be able to:

  1. Synthesise conceptual understandings of strategic management with advanced specialist knowledge in the field of sport integrity.  
  2. Evaluate the nature of illegal, corrupt, and anti-social conduct in sport, and how it threatens the credibility and integrity of sport.  
  3. Critically apply legal and ethical principles to decision making processes when dealing with problematic issues in sport.  
  4. Design, justify, and implement strategic initiatives - involving structural, cultural and operational change - that enables sporting enterprises to implement policies and practices that grow the sport by placing integrity in the forefront.  
  5. Creatively utilise cross-disciplinary knowledge and high quality sport research to build partnerships, attract resources, and build systems for attracting diverse groups of participants.  

What's a unit?

A unit or 'subject' is the actual class you'll attend in the process of completing a course.

Most courses have a mixture of compulsory 'core' units that you need to take and optional elective units that you can choose to take based on your area of interest, expertise or experience.


Each unit is worth a set amount of study credits based on the amount of time you study. Generally, 1 credit is equal to 1 hour of study per week.

Fees & scholarships

Fee type for this course: Full-fee

Fee type definitions

The amount you pay for your course depends on whether you’re offered a government subsidised place or a full-fee paying place.

If you enrol in a:

  • Government subsidised place pay a VET tuition fee and may be required to pay a Student Services and Amenities Fee and course materials contribution. This training is delivered with Victorian and Commonwealth Government funding.
  • Full-fee paying place pay the full-fee tuition rate (which includes Student Services and Amenities Fee and any material fees).

To calculate the total cost of your course either use our fee calculator, or:

  1. Select which units you’d like to study.
  2. Look up the individual unit costs in the higher education unit of study fees list.
  3. Add up the relevant amounts.

Scholarships & assistance

Apply for a scholarship to help with your study costs.

We can help with fee assistance and advice.

Admission & pathways

Meeting the minimum admission requirements does not guarantee you entry into this course. Some courses receive more applications than the number of places available. In this situation we will also assess your education, work and other relevant experience.

If you do not meet the minimum requirements you may be eligible for one of our special admission programs. We also encourage you to explore our study pathways to help you reach your goal.

Find out more about how to apply for our courses, and our commitment to admissions transparency.

Entry requirements

Completion of an Australian Bachelor degree (or equivalent) in a similar discipline
Completion of an Australian Graduate Certificate (or equivalent) in a similar discipline
Applicants without an undergraduate qualification may be admitted to the Graduate Certificate (in the same discipline) based on approved work experience. Upon completion of the Graduate Certificate, graduates will be eligible for admission to this course with credit granted for completed units.

There are many ways you can start your education journey at VU. Pathways offer an easy transition between courses at different levels, so that you can start with a certificate and progress right through to postgraduate study.

Find out more about pathways and credits.

If you have completed study with another university or institution and believe you are eligible to receive credit for skills and past study, you can apply for advanced standing.

Applications for advanced standing can be made after a discussion with your course coordinator or academic adviser.

Additional information

International students must be eligible for an additional visa to undertake the Real Madrid study tour.

How to apply

Before you apply

Before applying, you should consider whether you also want to apply for:

  • Special admission programs: Depending on your life circumstances you may be eligible for special consideration of your application.
  • Advanced standing: If you have significant experience or studies elsewhere you may be eligible for credit for some units of your course and not have to undertake them.

Find out more about applying for our courses.

Apply direct to VU

Direct applications are due on 14 February 2021 for our next intake which starts on 22 February 2021.

Apply direct to VU

Already a VU student?

If you are already a VU student, apply direct to VU using our Admissions centre to transfer into this course. Remember it’s best to be accepted into your new course before withdrawing from your current one.

After you apply

  • It’s important to check for emails from us (which may go to your spam/junk folder).
  • Complete any requests for information by the given dates, otherwise your application may not be considered

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