Martin Robertson

Adjunct Associate Professor, VU Business School
  • is notAvailable for media queries
  • is notAvailable to supervise research students at VU
Adjunct Associate Professor, VU Business School
  • is notAvailable for media queries
  • is notAvailable to supervise research students at VU

Areas of expertise

  • Event creation and design
  • Event/festival and destination image/ brand evaluation
  • Event/festival and impact evaluation
  • Leadership and sustainable development (events and destination)

Contact details

About

Martin Robertson came to Victoria University as a lecturer in 2008. He was program leader for the Bachelor of Business, Event Management (2008-10) and Director of the Bachelor of Business (Honours) program (2011-14). He is now an Adjunct Associate Professor, and contributes to the ongoing success of Victoria University Business School. In particular, he contributes to the area of Festival Management and Business Event Management as they relate to Sustainable Industries, Liveable Cities and the Visitor Economy. He is also Associate Professor at The Business School, Edinburgh Napier University, UK. He has PhD supervision experience at both universities.

Before entering academia Martin was employed, respectively, in the travel industry (domestic and overseas), in tourism development (regional), in conference management and as a researcher.

He has a number of advisory, consultancy, Chamber of Commerce and (academic and industry) publication outputs in the related fields of tourism, sport events and festival management and impacts. He has edited or co-edited six books and co-edited six special-issues of respected peer-reviewed journals. He has been an external examiner and external advisor for three university programs.