Australian residents
International students

Learn marketing theories and practical marketing solutions, or build on your qualifications or professional experience with a postgraduate qualification.

You'll learn from lecturers who are experts in their field, and gain valuable industry experience through workplace learning initiatives or digital marketing and communication practice.

Bachelor of Business

Get ahead in the fast-paced world of business with a Bachelor of Business degree from Victoria University. Focus your studies in one of our specialisations and learn fundamental skills you can apply in any sector. Gain valuable industry experience through work placements.

Duration 3 years Campus City Flinders, Footscray Park, VU Sydney Delivery mode Hybrid

Graduate Diploma in Business
Specialise in your area of interest, and take the next step in your professional career, with a Graduate Diploma in Business from Victoria University.
Duration 1 year Campus City Flinders, VU Sydney Delivery mode Hybrid
Graduate Certificate in Marketing

Study the Graduate Certificate in Marketing to develop ethical and sustainable marketing programs for a diverse set of stakeholders, in a constantly changing digital and marketing environment.

Duration 0.5 years Campus City Flinders Delivery mode Hybrid
Master of Marketing
Develop the expertise to work in the dynamic and increasingly digital marketplace, with a Master of Marketing from VU.
Duration 2 years Campus City Flinders Delivery mode Hybrid

Diploma of Business (Enterprise)
Gain a broad introduction to the industry and develop a range of skills relevant to working in the business sector.
Duration 1 year Campus City Flinders, VU Sydney Delivery mode In person, Workplace

Search Engine Optimisation (SEO) Strategy and Implementation Program JVAC
Get ahead in the competitive digital marketplace, with techniques taught in the Search Engine Optimisation (SEO) Strategy and Implementation Program at Victoria University.
Duration 4 weeks Campus Online

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Studying marketing at VU

At Victoria University (VU), we want you to follow your passion and excel in the industry you've always dreamed of.

We're one of Australia's most industry-connected institutions, and are one of the top 2% of universities in the world.

In our marketing degrees and courses, you'll learn from leading industry professionals who combine theory with practice to prepare you for your marketing career from day one.

What makes VU Business graduates great employees?

We love VU’s Work Integrated Learning (WIL) program. We can now proudly say that 75% of our workforce are VU graduates.

Gillian Elijah — Event coordinator, Trumpet Events
Gillian on VU's business graduates

Careers

Career opportunities in the marketing industry include roles such as:

  • market analyst
  • marketing communications officer
  • fundraising officer
  • brand strategist
  • social media marketing officer roles
  • brand manager
  • public relations coordinator
  • communications manager.

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Colleges & learning opportunities

A student who studies a marketing course at VU.

Victoria University Business School

We aim to be the most industry-connected business school in Victoria and provide practical business degrees, focused on building your employability.

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VU Sydney

Undertake a marketing minor as part of your Bachelor of Business at VU Sydney, our partner school for international students.

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Business work integrated learning

The Centre for Work Integrated Learning (WIL) helps business students to prepare for employment. Our highly skilled staff negotiate with industry professionals to develop and manage suitable positions for Victoria University Business School students.

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