Business Data Analytics and Visualisation
Credit points
(Generally, 1 credit = 10 hours of classes and independent study.)
Location
VU Brisbane
VU Online
VU Sydney
Prerequisites
Co-requisites
(Corequisite units must be studied concurrently with this unit)
Overview
Develop in-demand skills in interpreting and presenting data for business, with the Business Data Analytics and Visualisation unit.
Contemporary businesses rely on data-driven decision making using a range of sources, including ‘big data’. To meet these needs, you need to learn to use advanced computer software to collect, review, manipulate, visualise and analyse business data.
This unit will provide you with the skills needed to extract meaningful patterns from data and draw conclusions for storytelling and communication.
You will become adept at using software to create effective:
- data visualisation
- descriptive and inferential statistics
- regression and business forecasting presentations.
By the end of this unit, you will be on your way to becoming a data-driven problem solver and informed business decision maker.
Learning Outcomes
On successful completion of this unit, students will be able to:
- Assess various types and sources of data;
- Exhibit and articulate data trends and patterns using appropriate data visualisations techniques;
- Diagnose and solve business problems using data analytics computer software;
- Analyse and illustrate business opportunities using statistical models; and,
- Compose a compelling presentation narrative of data using statistics and persuasively communicate to business and wider audience using storytelling techniques.
Assessment
For Melbourne campuses
Assessment type: Test | Grade: 15%
In-class quizzes - progressive assessments (3x5%)
Assessment type: Timed Assessment Task | Grade: 35%
Progressive In-class assessment tasks (10% and 25%)
Assessment type: Project | Grade: 35%
Storytelling (analysis and summation of data to present a story)
Assessment type: Presentation | Grade: 15%
Storytelling: Visualisation of data
Other locations
Assessment type: Assignment | Grade: 30%
Statistics and probability
Assessment type: Presentation | Grade: 30%
Storytelling presentation (Visualisation of data)
Assessment type: Report | Grade: 40%
Storytelling project (analysis and summation of data to present a story)
Required reading
Selected readings will be made available via the unit VU Collaborate site.
As part of a course
This unit is studied as part of the following course(s):