The Professional Internship unit offers students the opportunity to apply their learning in this course, along with their previous learning and experience in a task-oriented work integrated learning environment. Students undertake one day a week for 12 weeks (or equivalent) in an organisation where they can actively pursue the application of their digital media learning in a supported environment. Students may use the opportunity to extend their existing areas of expertise and/or to work and learn in a new area of professional media and communication. Students keep a reflective journal of their internship activities and produce an evaluative report considering their experiences and contributions against a variety of measures, including the organisational strategic plan and evaluation methodologies.

Unit details

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Unit code:


Need to complete at least four units of the course.


Successful completion of four units in this course or by approval of coordinator

Learning Outcomes

On successful completion of this unit, students will be able to:
  1. Initiate, plan and implement a project that involves self-management and reflection on process;  
  2. Adapt and apply the skills and knowledge acquired in their digital media studies to a professional setting;  
  3. Articulate the role and value of digital media and communication expertise in an organisational environment; and  
  4. Critically reflect on ditital media and communication practices in relation to a particular project.  


Assessment type Description Grade
Journal Project research and development journal (2,500 words) 30%
Portfolio Documentation or artefacts emerging from project activities 20%
Report Evaluative report (2,500 word) 50%
Minimum effective word limit 5000 words.

Where to next?

As part of a course

This unit is studied as part of the following courses. Refer to the course page for information on how to apply for the course.

VU takes care to ensure the accuracy of this unit information, but reserves the right to change or withdraw courses offered at any time. Please check that unit information is current with the Student Contact Centre.