Technological improvements to internet-based business applications have reduced the cost of information-intensive activities. In this environment, a study of accountants and their use of the internet to communicate with small business clients is timely.
Accountants are the key advisers to the small business sector which is the most innovative and flexible part of the economy. This means accountants and small businesses are well placed to take advantage of emerging "new-age" information and communications technology.
The National Institute of Accountants (NIA) awarded its major research grant of 2009 to a Victoria University research team to investigate this issue.
VU and NIA will launch the report The Use of Internet Reporting for Small Business and Accountants in Melbourne tomorrow.
The results of the study reported the perception of both accountants and small business use of internet, barriers to the use of new technology, benefits of web-based technology for accountants and their small business clients, and the new opportunities offered by Information Communications Technology to accountants.
Media are invited to attend
Where: NIA, Level 6, 555 Lonsdale St, Melbourne 3000
When: Tuesday 20 July, 4pm-6pm
For interview: Professor Anona Armstrong, Victoria University on 9919 6155 or 0429 056 524
Daniel Clarke, Media Officer,
VU Marketing and Communications Department
Ph: 9919 9491 or 0407 771 072