Media releases

One club, three teams, one university in the mighty West

Victoria University is proud to announce a further five-year partnership agreement with the Western Bulldogs. The official announcement will be made at the 2017 Charles Sutton Medal - Western Bulldogs Best and Fairest presentation at Crown Palladium on Wednesday 4th October 2017.

For the first time in AFL partnership history, Victoria University will be the first club sponsor to support all three Western Bulldogs teams: Australian Football League (AFL); Australian Football League Women’s (AFLW); and the Victorian Football League (VFL).

“I am incredibly proud that our strong connection between Victoria University and the Western Bulldogs will continue. Our partnership with the Western Bulldogs is rich and multi-faceted; it includes educational support for players, collaborative research projects, workplace opportunities for our passionate students, and community activities.

On the field, VU sports scientists help Western Bulldogs players hone their performance. Off the field we support them by providing the most comprehensive range of sport and exercise science facilities in the southern hemisphere.” - Vice Chancellor and President Professor Peter Dawkins (AO).

For more than three decades, Victoria University and the Western Bulldogs have worked together to make a profound impact on the lives of VU students and on the wider community in the west of Melbourne.

To date, Victoria University has seventy students actively involved in the Western Bulldogs Community Foundation, a grass-roots initiative that provides those living in the western suburbs with the tools and support they need in order to succeed.

“The Western Bulldogs have enjoyed a strong and productive relationship with Victoria University over a long period of time, and we are extremely proud of the partnership we have developed.

We are excited about what the next five years will hold for us, and the opportunity to build on some of the great initiatives we have undertaken together.” - Mr Gary Kent, CEO Western Bulldogs.

The five-year partnership extension also includes exciting new initiatives:

  • Victoria University appointed the official match-day ball sponsor;
  • WB AFLW Coaches Partner, as well as a partner of the WB AFLW Team;
  • Naming rights to the High Performance Team; and
  • Partner of the Next Generation Academy.

Victoria University continues to build its reputation as a global leader in sport by providing the most comprehensive range of sport and exercise science facilities in the southern hemisphere.

By working closely with elite athletes and with the Western Bulldogs on and off the field, VU plays a vital role in growing the country’s truly great researchers, practitioners and educators in the sport and exercise science fields.

The Western Bulldogs Best and Fairest presentation also includes the Victoria University Education Award. This prestigious award confirms the importance of players continuing their education as they prepare for a life after football. Former Victoria University Education Award recipients include Mitch Wallis (2016) and Easton Wood (2015) and is awarded to a current AFL-listed Western Bulldogs player who:

  • studies at a tertiary level at any university
  • has achieved excellent results in their study
  • performs at a consistently high level on the field, and
  • makes a positive contribution to the Western Bulldogs Club.

Victoria University is proud to announce the 2017 recipient is Tom Campbell (Bachelor of Business). In addition to his studies, Tom has also been working with entrepreneurs from the VU Hanger (Victoria University’s Start-Up Stimulator) to create an education app for players.

“We would like to congratulate Tom Campbell on winning the VU Education Award. As part of our partnership, our players have been given an excellent opportunity to study with Victoria University and prepare themselves for life after football.” – Mr Gary Kent, CEO Western Bulldogs.

To arrange an interview with and Tom Campbell, contact:

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