Professor Brian King

Director, Making VU

Professor Brian King has been Director of the Making VU Program within the Division of the Pro Vice-Chancellor (Institutional Services) since April 2007. Making VU is a major strategic repositioning leading to the University's centenary year in 2016. Brian was previously Head of the School of Hospitality, Tourism and Marketing (from 1998 to 2007) and spent several months as Deputy Dean of the Faculty of Business and Law (2004-2005). He is a Visiting Professor at AILUN University in Sardinia, Italy. 

Brian has extensive tourism management experience and maintains his industry involvements at board level (Western Melbourne Tourism) and as a judge in the Australian Tourism Awards (2006-7). He has consulted to international development agencies in the areas of tourism marketing and human resource development.

He has published widely in the fields of tourism marketing, planning and human resource development. He has authored several books including Creating Island Resorts, and Asia-Pacific Tourism. Regional Planning, Co-operation and Development. He has been an active participant in the International Centre of Excellence in Tourism and Hospitality Education (THE-ICE) as a member of the annual International Panel of Experts. He coordinated ABC Radio's Tourism in the Asia-Pacific Region series.

Brian is Joint Editor-in-Chief of the international journal Tourism, Culture and Communication. He is one of 76 elected fellows of the International Academy for the Study of Tourism.

Portfolio

• Making VU Program

Contact details

Administrative Officer: Jo Warwick
Phone: +61 3 9919 7739
Fax: +61 3 9919 7755
Email: brian.king@vu.edu.au